Jacaranda FM has announced the launch of its ‘Only Local’ pop-up station for Heritage Month. The digital pop-up station is set to showcase the very best of South African music. The pop-up station will run until Friday, 30 September.
Jacaranda FM’s ‘Only Local’ pop-up station aims to showcase Mzansi’s biggest hits across genres, feature interviews and other content that celebrates South African heritage and talent.
The station’s program manager, Hennie Myburgh said supporting local artists was part of the brand DNA.
“Our Friday Live local musician showcase on Breakfast with Martin Bester is so popular that a month-long spotlight on Mzansi’s best and up-and-coming talent plugs right into our offering of ‘More Music you Love’ for our listeners,” Myburgh said.
‘Only Local’ is just one of the pop-up stations planned by Jacaranda FM in the months to come.
According to the station, these pop-up stations will allow Jacaranda FM to connect with its community on an ongoing, themed basis and compliments the daily product, which is already consumed by millions of people across South Africa.
“Our listeners love a curated local music line-up, which is why we recently also launched The SA Music Show with Thabiso Khambule, a weekend show dedicated to playing to the best South African tunes,” the program manager added.
“The ‘Only Local’ pop-up station takes this concept and amplifies it digitally for a month when South African’s come together to celebrate all that makes us different and brings us together — through music, a common language we all value and celebrate collectively,” he concluded.
‘Only Local’ will be streaming 24 /7 until the end of September. Individuals can listen live here.