South African regional radio based in Bloemfontein, OFM has announced plans for the launch of the OFM School of Podcasting this April.
In an ever-changing landscape of audio production and consumption, OFM says it is leading the way and opening access to technology and platforms for citizen podcasters to be heard.
“The belief is that experts, or celebrities and influencers, are the only people to have podcasts. I say, ‘No’. My view is that anyone who wants to be heard should be given the opportunity to publish. OFM is going to open those doors,” said Nick Efstathiou, CEO of the Central Media Group.
“OFM has the studios, engineers, audio production capacity and platforms to publish new, exciting podcasts,” Efstathiou
He said the station will grant access to its production facilities at an affordable rate to allow prospective podcasters to be published on a bigger scale.
“The cost of podcasting is within reach,” he also added.
According to that station, this is a different take on the podcasting space, audio consumption, and giving people who have never had the opportunity access.
“There are many bedroom podcasters. OFM will move them into the mainstream, offering them greater audiences.”