Radio Days Africa, the continent’s largest radio conference, kicks off on Monday

The second virtual edition of Africa’s largest radio conference, Radio Days Africa kicks off this Monday, July 5, 2021.

Held on the continent every year, Radio Days Africa aims to stimulate learning, engagement, conversation, and thinking around the various aspects of the radio business, in an African context.

The conference is a key event for radio practitioners across Africa. It is presented by the Wits Radio Academy under the auspices of the Department of Journalism at the University of the Witwatersrand. It is a partner event to Radio Days Europe, the conference also gains insight into international trends.

This year’s event will be observed under the theme “audio amplified”, in response to the fast-growing dynamism of media platforms, audio creation, and consumption enjoying renewed attention.

“Under this banner, the conference will focus on the growth of audio consumption in a multi-platform environment. Other topics that will be discussed include COVID, public broadcasting, future opportunities, and current challenges, particularly in research and revenue,” the organizers said.

Additionally, the program features interesting conversations with influential radio personalities and knowledge sharing from across the continent through different sessions.  Some of the sessions include Ask the Program Manager, Podcasting 101 Master Class, 60 Ideas in 60 Minutes, and Creating a Brand Story Using Audio among others.

“This year also sees the first Swahili exclusive session with Washa Radio, which will explore radio as a mass-market medium for the more than 50 million Swahili speakers in Africa along with thoughts, ideas, and innovations from Kenya, Tanzania, and Uganda’s Swahili language stations,” organizers said.

The 2021 annual conference will take place over a 10-day period, with 20 unique online sessions, beginning July 5. There will be two sessions beginning at 10:00 a.m. and 2:00 p.m., on the days of the conference.

This year marks the twelfth edition of the annual radio conference and the second virtual version, because of the COVID-19 pandemic.

Last year’s conference attracted 4,000 participants to all 20 sessions that featured more than sixty speakers.


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