OFM has announced the promotion of one of its own to the position of sales and marketing manager and the recruitment of a brand manager. Effective immediately, Anchen Lintvelt will take on the role of sales and marketing manager.
In this new position, Lintvelt will oversee the sales and marketing departments, developing and implementing strategies to drive revenue growth and increase market share.
OFM has also welcomed Bianca Smit, a seasoned marketing professional, as the new brand manager.
Nick Efstathiou, CEO of Central Media Group, said the company is thrilled to announce these changes to the team.
“We are confident that Lintvelt will excel in the new role as sales and marketing manager, and we are excited to see the new ideas and strategies she will bring to the table. We also welcome Smit to the team and look forward to her impact as our new brand manager,” Efstathiou added.
OFM concludes that it remains committed to delivering the best possible content and services to its listeners and advertisers. With these changes, the station aims to strengthen its position as central South Africa’s biggest commercial radio station and continue to provide the sound of listeners’ lives.