24 November 2025 A sophisticated gaming tech fraud is charging advertisers for ad impressions never seen by real humans. Operated by cybercriminals using a shared tech framework called…
24 June 2025 At this year’s Cannes Lions Festival, in France P&G’s Chief Brand Officer Marc Pritchard offered five ‘timeless lessons’ for brand creativity: • 𝗞𝗻𝗼𝘄 𝘆𝗼𝘂𝗿 𝗰𝗼𝗻𝘀𝘂𝗺𝗲𝗿…
23 May 2025 An advertising industry standard for ensuring advertisers can trust websites is being exploited by AI generated fake websites to steal ad revenue from genuine news…
14 March 2025 Consumers are bombarded with advertisements every day. In a Sales session at Radiodays Europe, Steve Pratt likened modern advertising to thieves invading your castle to…
19 January 2025 As you begin planning your year for 2025, our calendar can help you. Included are our Advertising Feature topics for the year, World Radio and…
26 March 2024 “Advertiser’s can benefit by using need-state data to create a more sophisticated and effective targeting approach for advertising campaigns,” said Mark Barber presenting Radiocentre UK’s…
18 May 2022 Daniella Murphy, creative director at Acast UK talked about how to make podcasts pay without selling out, in today’s Podcast stream at Radiodays Europe. “Ads...
12 March 2021 Only a person with hearing impairment may never know the indispensable and permeating role of the radio in the communities of the literate and illiterate...
19 December 2020 Listeners to Spotify this month will have noticed a huge increase in the amount of advertisements on the audio platform in the lead up to...
10 December 2020 This year will, in some ways, be remembered as more of a mild setback than an industry-changing economic catastrophe for the media business, says GroupM...