South Africa podcaster, Mac G has announced a partnership with United Stations to accelerate his expansion and leverage the power of his growing audience base.
Mac G is the voice behind Podcast and Chill with Mac G. He recently bagged the Podcaster of the Year at the VN Global Media and Entertainment Awards, and currently has over 300,000 subscribers.
He has, over the course of more than 200 podcasts, interviewed some of the most influential guests in South Africa. He expressed delight over the new partnership.
“We are thrilled to partner with United Stations; their team brings tremendous knowledge of the marketplace and they have a stellar track record in delivering creative solutions for marketers and brands to connect with audiences,” he said.
The head of United Stations, Chris Borain said his organization is equally delighted, honored and inspired by the opportunity to represent such an iconic creative powerhouse as Mac G.
“His ability to captivate audiences, tap into current events and entertainment news and bring the journeys of blue chip brands and business personalities to life, is gold for advertisers,” Borain said.
“South Africans have an insatiable appetite for great storytelling and are becoming more and more obsessed with podcasts. The opportunity to work with Mac G in creating powerful value for brands across the country is a dream come true.”