19 April 2026 Selling Radio Direct with Pat Bryson I just returned from the 2026 Radiodays conference which was held this year in Riga, Latvia….
1 April 2026 And using email doesn’t always help! Selling Radio Direct with Pat Bryson Email today is an integral part of our daily communication with both co-workers and…
15 March 2026 Selling Radio Direct with Pat Bryson In our last feature we were talking about how to use our opening lines to get appointments with new…
1 March 2026 They won’t give you their money! Selling Radio Direct with Pat Bryson So, how do we get their time? “Yes, hello, my name is _____ and…
1 February 2026 Selling Radio Direct with Pat Bryson Before I started BBI, I was a market manager for radio stations. As I would often do, I found…
18 January 2026 Selling Radio Direct with Pat Bryson As you heralded the beginning of 2026 at the stroke of midnight, you probably made a resolution to make…
2 November 2025 Selling Radio Direct with Pat Bryson Two or three times a week I get a call from one of the people I coach bemoaning the fact that…
15 October 2025 Selling Radio Direct with Pat Bryson We are in the communications business. And yet, not a week goes by that I don’t see evidence of…
5 October 2025 Selling Radio Direct with Pat Bryson In the last newsletter we discussed the need to enter 2026 with the best sales staff in town. Becoming an A+…
7 September 2025 Selling Radio Direct with Pat Bryson There are only two ways to increase your billing: Sell more clients Sell current clients more I bet we’d all like to double…
3 September 2025 Selling Radio Direct with Pat Bryson As you might imagine, I fly thousands of miles each year as I visit my clients. My airline of choice has…
31 August 2025 Selling Radio Direct with Pat Bryson I ran across an email I received some time ago from a sales manager in LaSalle, Illinois. Mark Lippert has been…
